Posts Tagged ‘Writing’

Atheists Are the Most Mistrusted Group: They Are Evil and Immoral!


 

Obama was a big mistake! More and more people realize this everyday

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from The Essential Read by Gad Saad, Ph.D.
Some of you might remember Mr. Obama’s inauguration speech wherein he made an explicit reference to non-believers. Apparently, this was the first instance where an incoming American president has formally recognized the existence of this group of Americans (which incidentally includes the great majority of intellectuals, scientists, and philosophers). Does this imply that atheists are now largely accepted within the greater American society? Are they respected for their non-belief in imaginary narratives of invisible deities? Regrettably, the answer is an emphatic no!

In a recent article published in the American Sociological Review, Penny Edgell, Joseph Gerteis, and Douglas Hartmann reported their findings, on how atheists are perceived, based on data from a national survey. To the question, “This group does not at all agree with my vision of American society,” ten groups were listed as options: religious groups (Muslims, conservative Christians, Jews), racial groups (Hispanics, Asian Americans, African Americans, and White Americans), homosexuals, recent immigrants, and atheists. By far, the most “detested” group were the atheists. To the question, “I would disapprove if my child wanted to marry a member of this group,” eight of the latter groups were included (homosexuals and recent immigrants were excluded). Again, the least desired group were the atheists. This might be one of the saddest scientific findings that I have ever read.

Hey, Francis Crick, James Watson, Albert Einstein, Richard Feynman, Sigmund Freud, Alfred Kinsey, Linus Pauling, Steven Pinker, Noam Chomsky, Ivan Pavlov, Carl Sagan, Oliver Sacks, Steven Weinberg, Bertrand Russell, Jean-Paul Sartre, Albert Camus, Jacque Monod, David Hume, John Stuart Mill, Friedrich Nietzsche, Karl Popper, Emile Durkheim, and Herbert Simon: You are all unfit to date my daughter. Yes, you are all great scientists, philosophers, and literary giants. It is indeed true that many of you are Nobel laureates. However, you are eliminated from contention, as you are all godless atheists. Sorry I cannot trust Satan’s helpers with my daughter. I would much prefer an unemployed man who has otherwise accepted the Lord in his heart. Should the classic Guess Who’s Coming to Dinner (1967) be remade, the “shocking” guest will no longer be a highly accomplished, educated, and sophisticated black man (Sidney Poitier) but a highly accomplished, educated, and sophisticated atheist.

Think about it for a moment. Suppose that we had an extraordinarily accomplished would-be President who proclaimed her atheism. Let us assume that this person is a great orator; a righteous person with great personal integrity; a speaker of four languages; and a Nobel laureate. If she were to declare that she does not believe in the existence of a “celestial dictator” (to borrow the term from the remarkable Christopher Hitchens), she would be automatically deemed unfit to serve in political office and/or to date your son. Nobel Prize, Schmobel Prize. If she does not believe in one of the fairy tales (even though these conflict and contradict one another), she is not to be trusted, as Satan undoubtedly possesses her. She is probably immoral and evil. Let us exorcise the demon spirits out of her. Let us pray for her lost soul as a means of hopefully averting her from burning in the eternal fires of hell. You might have detected my sarcasm here however this dreadful set of reactions is rooted in an all-too-common anti-atheist reality.

Frankly, it is both sad and astonishing that in the 21st century, the populace of the most advanced civilization in history can still hold such backward views. The greatest intellectual framework that the human intellect has ever generated is the scientific method. On so many levels, it has freed us from the shackles of barbaric, divisive, and infantile superstition. Yet, all presidential candidates parade their faiths (even the closeted atheist Obama) as though it were a virtue to believe in virgin births, burning bushes, and flying horses.

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The Aggregator That Newspapers Like


 

Newspapers are getting better and better at the online business and will find an edge to win their niche back. The industry has found a new medium and the old is threatened but the principles of operation are the same. The change process is inevitable and media will find ways to beat the new technology and stay alive.

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August 3, 2009 · Filed Under Business Bytes
While some media organizations have objected to aggregation and even fought it legally, others are embracing it, and one company that is working closely with media organizations is Daylife, which powers aggregation for USA Today, The Washington Post, NPR and the New York Post. And now the company is looking outside news organizations.
The New York Observer reports:
Daylife is also transitioning its focus from traditional media companies to brands and advertisers. Every organization seems to need an online presence that keeps up with thereal-time Web. Hiring a blogger to write a few posts isn’t enough anymore (or perhaps not in the budget).

Whether a sports brand is looking for bios on baseball players or a pet store needs the latest articles on puppy nutrition, Daylife plans to be the go-to data aggregator for hire.

http://www.cyberjournalist.net/the-aggregator-that-newspapers-like/

5 Ways to Connect with Customers and Buyers


 

This is good for some of us but the advice is general and heard again.


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from Inc.com
I’d like to point out a business owner who is living much of the advice I’m writing in this column relating to sales and marketing. Tina Hill of Kidzsack is a mom-preneur and inventor, and she’s using many different ways to connect with customers as well as buyers.

Previously Hill was a fashion designer, and after time out of the workforce, she was inspired to create Kidzsack because her kids needed a product like it. She also wanted an outlet for her creativity. Hill created Kidzsack, an “eco-friendly backpack and a craft project for kids.”

In order to sell her product, Tina has to reach business owners and merchandisers. She’s taken to doing much of her own promotion and marketing herself in different ways from online to the phone to in-person networking. Using Tina as a model, here are 5 ways (plus a bonus way) you can promote your start up business more effectively – and obtain sales in the process.

Connect online
One of Hill’s key tools is LinkedIn. When she got an order from a Zoo, she went on LinkedIn and connected to the rep, and then worked creating a relationship. Recently she sent him a message, and he bought a new order of products. Hill also sells to resorts, so she joined several resort professionals discussion groups. There she found and connected to resort buyers, which directly led to sales. When DrToy.com gave Kidzsack a “Best Vacation Product Award” Hill put up a press release under the news topic in several of her groups. Buyers got right back to her. Her advice: “Use Groups and reach out to members as a way to find buyers who wouldn’t know the product otherwise.”

Find Writers and Bloggers interested in Your Industry
To help promote her product to end customers, Hill often reaches out directly to Bloggers who cover kid products. Hill told me “A lot of people read blogs and they shouldn’t be underestimated…one person reads it and then tells two people who then tell three…and so on.” Clearly she understands the power of social sharing, and how blogs and other online platforms encourage readers to share content, which can lead to sales.
Another good place to find writers? Watch the “Help a Reporter” list. I sourced this article via that list.

Pick up the phone
Tina said “Cold Calling is old fashioned but it’s still the No. 1 way I’ve been getting my sales. People still like dealing with people directly and developing a relationship on the phone and not just by e-mail. E-mail is great for follow ups but I always make an initial first call.” I ran that by the “Queen of Cold Calling” Wendy Weiss and she agreed. “Cold calling works. The number one mistake that most cold callers make is to not prepare effectively for their calls. It’s a myth to say that cold calling is a numbers game–it’s not. Cold calling is a preparation, strategy and skills game.”

Find people in person
So often, we know someone who knows someone who can help us, but we don’t work our network effectively. Tina sent an email to hundreds of friends and contacts asking for help getting her on TV. “Talk with your friends because everyone knows someone. I reached out to friends and asked ‘Who knows someone on TV’? A really good friend knew an anchor on CBS, and they used Kidzsack for their’EcoFriendly must-have products.’ “

Have an Effective Website
Hill’s website has everything that’s needed to find out more about her product, and she says people look at it first, before they contact her. While it is a good site, I’ll take a writer’s prerogative to suggest a few improvements. The “Where to Find Us” tab on the site is trying to be 3 pages in one. It is acting as the “News” page for the site, the “Where to Buy” for retail, and the “How to Contact a Sales Rep” page, and in doing so it is too busy. Tina would be better off having a “Where to Find Us” page that is for consumers, segmented by State and then Town so it is a bit easier to find the product. The other items deserve their own pages too, so News could show on the “About” page. There also should be a clear link on the home page for wholesale buyers to contact Kidzsack.

Use Online Sites to get Business Support
In addition to reading this column (Thanks) Tina uses small business owner communitieswww.mommymillionaire.com and www.mominventors.com because “they give tips, have discussions, and help in every way possible. I have made friends on these social networks that have helped me with leads as well as product liability insurance advice (reducing my costs significantly).” Mommy Millionaire got her four or five good friends from the website, and they’ve helped her shape her business. There are community sites like these for many industries. Use your search engine to find one and become involved.

The Associated Press Stylebook and Libel Manual


by Norm Goldstein
See this book on Amazon »
“AP Stylebook is a complete handbook of literary conventions according to the Associated Press. At the same time, any person who writes beyond personal use will find it interesting and handy. The stylebook content is diverse because many things are considered. And, unlike a basic handbook, the selection of entries is both interesting and amusing: I may not be able the only person who finds it worthwhile to simply read through this reference book at light reading time. The material goes beyond what any college-trained writer is taught. Enough is listed for you to recognize what you already know and the expansions are deep and rich. I strongly recommend not only having it handy when writing for publication but also to read through it once for enjoyment!”

Writer’s Digest Handbook of Magazine Article Writing


by Writers Digest
See this book on Amazon »
“A handbook has a specific design that bears greater content than a primer. This magazine article writing handbook follows the standard. The information is excellent in thoroughness and detailed carefully. A successful user should read through once for the information and unless a specific chapter requires closer attention, the text is to be shelved as a reference. The fact is as a person practices this craft the knowledge evolves and such comprehensive handbook becomes useful for occasional consultation. The information is deep enough to build a solid base of knowledge for doing everything involved in the magazine writing process. I recommend having a copy for regular consultation.

The Everything Guide To Magazine Writing: From Writing Irresistible Queries to Landing Your First Assignment-all You Need to Build a Successful Career


by Kim Kavin
See this book on Amazon »
“Definitely a well-written primer with a unique focus: This text covers the essentials but spends the bulk of the content dealing with successful career management as a magazine writer. Since magazine writing is likely to be very popular both as a career goal or avocation, a good number of books are in print. What they have in common the most is their approach of covering the field from grounds up. Almost all of the readers are beginners at this level. As a point of observation This Everything Guide is my first book that spends more than a few pages or a chapter treating the state of a successful magazine writing career. Most of the books teach the basics and finish somewhere wishing the reader good luck. This text takes the essentials not for granted but gives less coverage while 9 of the 19 chapters deal with the how-to of a successful career. It is rewarding for the little time it takes to read. I recommend reading it once.

Magazine Writing That Sells


by Don McKinney
See this book on Amazon »
“Magazine Writing that Sells is a great fun book to read. It is a general introduction to the subject and a how-to book but is written and organized so well the writing flows into your mind: You find very few stops necessary to absorb what you read. The text has a great deal of information to put into memory but Don McKinney writes so well it feels as the subject is already known to you. If the beginner has a writing background, this book provides enough information to jump into magazine writing. And if one needs everything about the trade, the text does that job also. The objective is to cover the first steps of beginning this career or avocation. Some of the information is obviously dated but the book overall does its job. I recommend it if for nothing but to remember something fun of when you tried Magazine Writing.”